Trajectory: Startup – Ideation to Product/Market Fit

Trajectory: Startup – Ideation to Product/Market Fit

Trajectory: Startup – Ideation to Product/Market Fit is designed for startup founders with early ideas, getting ready to find cofounders and launch their products.

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List of Books

  • Mindset – Duckworth
  • Measure What Matters – Doer
  • The Founders Dilemma – Wasserman
  • Business Model Generation – Osterwalder
  • Winning with Data – Tomasz Tunguz
  • Lean Startup – Eric Reis
  • Lean Customer Development
  • Innovators Dilemma
  • Innovators Solution
  • Zero to One, Peter Thiel
  • Play Bigger by Al Ramadan
  • The Checklist Manifesto: How to get things right, Atul Gawande
  • Reboot, Jerry Colonna,
  • Start With Why, Simon Sinek’s
  • Thinker Toys – Michael Michalko
  • Abundance – Peter Diamandis
  • The Third Wave – Steve Case
  • Blue Ocean Strategy – Kim
  • Creative Confidence – Tom Kelley & David Kelley
  • A Curious Mind – Brian Grazer and Charles Fishman
  • Industries of the Future – Alec Ross
  • Play Bigger – Al Ramadan
  • Creativity Inc. – Ed Catmull
  • Blackbox Thinking – Matthew Syed
  • Crossing the Chasm – Geoffrey Moore
  • Four Steps of an Epiphany – Steve Blank 
  • Industries of the Future – Alec Ross
  • Story Brand – Don Miller
  • Traction & Get a Grip – Gino Wickman and Mike Paton
  • 4 Hour Work Week – Tim Pharris

Blogs

Videos

Simon Sinek –

Tools

Introduction

Elizabeth Yin, Hustle Fund

Chapter 1

Resources:

Chapter 2

Chapter 3

Chapter 4

Venture Ready Survey

Chapter 5

Chapter 6

Chapter 7

Blogs

  • Neil Patels’ Ccusomter INvterivew Resources
  • Justin Wilcox’s Customer Development Lab
  • Mike Fishbein’s Ulitmate List of Customer Development questions
  • Foundrs.com
  • Slicing Pie</listbullet>

Tools

  • Google Forms[Sc1] 
  • Google Sheets, too?
  • Instapage
  • Launchrock.com
  • Mailchimp
  • Smartsheet
  • Lightboard
  • SEO Stats –
  • SEM Rush

Books

  • <listbullet>Slicing Pie
  • The Founder’s Dilemma
  • Lean Customer Development 
  • The Innovator’s Dilemma
  • The Innovator’s Solution
  • The Lean Startup
  • Lean LaunchPad

Chapter 8

Books

  • Building a Story Brand – Donald Miller
  • Wordstream–7 of the Best Value Propositions
  • The Value Proposition Canvas by Peter J Thomson
  • The Lean Product Playbook by Dan Olsen

Tools

  • WireframeApp.io
  • Balsamiq.com
  • Fiverr.com
  • Upwork.com
  • Github.com

Technologies

  • Ruby
  • JavaScript
  • Python
  • No-Code options
    • Airtable
    • Bubble

Chapter 9

Resources

Books

  • HubSpot Growth playbook

Tools

  • leandomainsearch.com
  • namechk.com
  • http://tmsearch.uspto.gov/
  • Marketing Funnel Download

Chapter 10

Books

  • Brad Feld’s Venture Deals
  • Scott Kupor’s Secrets of Sand Hill Road
  • Clayton Christensen’s The Innovator’s Dilemma

Resources (Blogs/Video)

  • Fred Wilson Venture Power Law

Pitch Resources


 [Sc1]http://www.startupweekend.org/

 [Sc2]http://bestpitchdecks.com/

 [Sc3]http://www.inc.com/larry-kim/your-startup-s-pitch-only-needs-these-10-slides.html

Chapter 11

Chapter 12

Chapter 13

Books

  • Good to Great, Jim Collins
  • Blitzscaling, Reid Hoffman and Chris Yeh

Resources

www.VentureReadyModels.com

Chapter 14

Chapter 15

Chapter 16

Books

  • Startup Community, Brad Feld
  • The Startup Community Way, Brad Feld

Resources

Epilogue

Books

  • Lost and Founder, Rand Fiskin

Resources